![](https://pentictonhousesforsale.ca/wp-content/uploads/2020/08/episode-6-subtej-nijjar-strategic-advertising-in-real-estate.jpg)
In Episode 6 of REAL TIME, we talk with Subtej Nijjar, partner at Union Creative, the agency behind CREA’s national ad campaigns, about methodologies REALTORS® can employ to better understand their audience, position themselves strategically and stay relevant in periods of change and a hypercompetitive industry.